App Marketing Stack

A Curated Directory of Tools & Resources on App Marketing and Mobile Growth.

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Ad Inventory Management

6. Insights & Analytics

Install Attribution

Deeplink Attribution

Event Tracking

Campaign Measurement

App Store Analytics

ASO Keyword Performance Tracking

User Segmentation

Cohort Analysis

Content Analytics

Sentiment Tracking

User Testing

A/B Testing

Touch Heatmaps

Screen Flows

Conversion Funnels

Billing & Revenue Reporting

Performance Analysis

LTV Modelling

Growth Accounting

Growth Modelling


© 2022 App Marketing Stack

Curated by Patrick Yip (@_PatrickYip) and Leslie Lai (@leslie1426).

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