App Marketing Stack

A Curated Directory of Tools & Resources on App Marketing and Mobile Growth.

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Content Analytics

Resources and Articles

  1. Introducing Content Analytics for Better App Discovery

  2. Content Analytics: Better Data, Better Content, Better Leads

Tools

  • Google Analytics

    Google Analytics help users with data collection, management, consolidation, analytics, reporting, and activation.

  • Bit.ly

    Bitly provides links services including shortening, links analytics, and marketing optimization.

  • Piwik

    Piwik is an open analytics platform that provides services including audience profiling, goal measurement, and conversion increase.

  • Open Web Analytics

    Open Web Analytics (OWA) is open source web analytics software that users can use to track and analyze how people use their websites and applications.

  • Clicky

    Clicky provides users with real time and detailed analytics including heatmaps, on-site analytics, uptime monitoring, and so on.

© 2017 App Marketing Stack

Curated by Patrick Yip (@_PatrickYip) and Leslie Lai (@leslie1426).

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