App Store Optimization

Resources and Articles

1. App Store Optimization – A Crucial Piece of the Mobile App Marketing Puzzle

2. 5 Myths About App Store Optimization

3. 13 steps to perfecting your app store optimization

4. An Analysis of iOS 6 and Its Impacts on App Store Optimization

5. Extensive Guide to App Store Optimization (ASO) in 2015 – Part 1: Apple App Store

6. App Store Optimization (ASO): A/B Testing Screenshots to Improve Installs

7. Why You Need an App Store Optimization Strategy

8. How To Learn App Store Optimization in 7 Steps

9. App Store Optimization: Let Your Competitors Eat Your Dust

10. Where App Store Optimization Differs from SEO

11. Global App Store Optimization: High ROI Mobile App Marketing

Tools

• SearchMan

  SearchMan’s product is an unified keyword management platform that makes all data visualized, whcih allows marketers to know the visibility of apps comparing to others.

• MetricsCat

  MetricsCat provides weekly reports about competitors, API support, keywords suggestions, and sentiment analytics.

• SensorTower

  SensorTower provides Top Charts & Leaders, App Intelligence, Store Intelligence, and Ad Intelligence to users to grow their apps organically.

• AppAnnie

  AppAnnie provides market data intelligence, app analytics, and store statistics to users.

• Appstatics

  Appstatics allows users to track, analyze, and discover apps from top 300 category listings of all countries.

• Appnique

  Appnique provides intelligent audience targeting platform to help users create new, high-quality audience.

• MobileAction

  MobileAction allows users to find winning keywords for apps and follow the recommended actions to boost app’s visibility and find more customers.

• Apptweak

  Apptweak gives apps actionable and personalized recommendations to rank higher in the app store by reviewing all important factors of the apps.

• Gummicube

  Gummicube offers DATACUBE app store intelligence software to users to understand trends, improve the performance of mobile marketing campaigns, and predict consumer demand.

• AppCodes

  AppCodes allows users to track competitors, check app’s visibility in app store, and investigate related search phrases, popular phrases, and estimated app downloads.

• TUNE

  TUNE provides unified marketing console that gives actionable intelligence into what marketing campaigns are driving results from both a paid and organic channels.

• Eyso

  Eyso provides personalized and actionable growth strategy to app marketers to grow apps.