App Marketing Stack

A Curated Directory of Tools & Resources on App Marketing and Mobile Growth.

App Store Optimization

Resources and Articles

  1. App Store Optimization – A Crucial Piece of the Mobile App Marketing Puzzle

  2. 5 Myths About App Store Optimization

  3. 13 steps to perfecting your app store optimization

  4. An Analysis of iOS 6 and Its Impacts on App Store Optimization

  5. Extensive Guide to App Store Optimization (ASO) in 2015 – Part 1: Apple App Store

  6. App Store Optimization (ASO): A/B Testing Screenshots to Improve Installs

  7. Why You Need an App Store Optimization Strategy

  8. How To Learn App Store Optimization in 7 Steps

  9. App Store Optimization: Let Your Competitors Eat Your Dust

  10. Where App Store Optimization Differs from SEO

  11. Global App Store Optimization: High ROI Mobile App Marketing


  • SearchMan

    SearchMan’s product is an unified keyword management platform that makes all data visualized, whcih allows marketers to know the visibility of apps comparing to others.

  • MetricsCat

    MetricsCat provides weekly reports about competitors, API support, keywords suggestions, and sentiment analytics.

  • SensorTower

    SensorTower provides Top Charts & Leaders, App Intelligence, Store Intelligence, and Ad Intelligence to users to grow their apps organically.

  • AppAnnie

    AppAnnie provides market data intelligence, app analytics, and store statistics to users.

  • Appstatics

    Appstatics allows users to track, analyze, and discover apps from top 300 category listings of all countries.

  • Appnique

    Appnique provides intelligent audience targeting platform to help users create new, high-quality audience.

  • MobileAction

    MobileAction allows users to find winning keywords for apps and follow the recommended actions to boost app’s visibility and find more customers.

  • Apptweak

    Apptweak gives apps actionable and personalized recommendations to rank higher in the app store by reviewing all important factors of the apps.

  • Gummicube

    Gummicube offers DATACUBE app store intelligence software to users to understand trends, improve the performance of mobile marketing campaigns, and predict consumer demand.

  • AppCodes

    AppCodes allows users to track competitors, check app’s visibility in app store, and investigate related search phrases, popular phrases, and estimated app downloads.

  • TUNE

    TUNE provides unified marketing console that gives actionable intelligence into what marketing campaigns are driving results from both a paid and organic channels.

  • Eyso

    Eyso provides personalized and actionable growth strategy to app marketers to grow apps.

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